Checkout magazine picked up our recent launch with O’Brien Fine Foods and published it in the May edition of their magazine.
Checkout is one of Ireland’s premier source for news, market research, data analysis and insight, and major grocery and FMCG trends.
From the article, “O’Brien Fine Foods announced last month that it is initiating a digital transformation and revenue growth management platform across its operations to help the company to stay informed as many of its office teamwork remotely during the Covid-19 crisis.
The Advise platform from Dublin-based predictive analytics company RecommenderX allows users to employ predictive analytics for performance forecasting and anomaly detection, as well as recommendations on product promotion and new product launch strategies.”
We are delighted to be making waves in the FMCG space with our Advise solution. To date, we have been concentrating on how we support Category and Insight Managers, but we are now building out modules for everyone from the Executives to the Field Sales team. We are also about to release our dynamic pricing and promotion analytics modules. Watch this space…
The full article is available here: Checkout Magazine May 2020